Norda

The norda™ story started on a run. Naturally. But it took many more miles before the full norda™ mission took shape in the minds of our two founders.

Designed for runners. By runners.

Willa and Nick Martire have been running together for as long as they’ve known each other. It’s their thing. Most of their trips are focused on outdoor running adventures. Or at least they always seem to end up that way. Running together is their time to connect; venting, laughing and sometimes even dreaming along the way.

Over the years, while raising a family, running a business and flying around the world while working in the shoe industry, one dream kept coming back, tagging along on every run until it became an obsession. They wanted to create the ultimate technical trail-running shoe. A shoe that would combine high performance and sustainability. Without compromising on either.

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