On and atmos Unveil the “Cloudmonster 1 WP atmos,” Inspired by the Serene Beauty of Japanese Zen Gardens

Inspired by the serene beauty of Japanese Karesansui(Japanese fry landscape garden), the model incorporates sophisticated tones evocative of sand and stone, translating traditional Japanese aesthetics into a distinctly modern, urban expression.

The Cloudmonster 1 WP, the base for this collaboration, is the waterproof version of On’s bestselling Cloudmonster. Featuring On’s signature CloudTec® cushioning system, it delivers a responsive, springy ride with excellent grip, while its waterproof construction helps keep feet dry.

Photographed by Taro Mizutani, the stills and film for this collaboration draw inspiration from Mitate, a distinctive concept found in Karesansui that evokes the presence of water without actually using it. Focusing on curves and circular forms found throughout everyday Tokyo, the campaign visually captures the unique world of the “Cloudmonster 1 WP atmos.”

The abstract expression of traditional Japanese Karesansui meets the diverse shapes of Tokyo’s cityscape, creating a visual world where tradition and modernity, nature and urban life converge.

atmoscon 2026, taking place at Shinjuku Sumitomo Building Sankaku Hiroba from October 31 to November 1, will feature a special installation that brings the world of the “Cloudmonster 1 WP atmos” to life.

Reimagining traditional Karesansui through a contemporary urban lens, the space features an interactive installation where sound frequencies transform patterns in the sand. Visitors who experience the installation will receive an exclusive bandana.