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Pharell’s adidas Pro Evo Is Running’s Fashion Moment

Running once measured itself in seconds and splits. Today it speaks in lifestyle and status. Performance crossed into everyday wear and became a cultural language in the process. The athleisure wave softened running’s clinical edge, moving sneakers out of the stadium and into errands and front rows. The rise of run clubs cemented the shift, turning racing shoes into fashion currency.

Pharrell Marks the Shift 

Pharell Williams embodied the movement when he carried the Olympic torch through Paris in the adidas Adizero Adios Pro Evo. A racing shoe, but also a symbol of where sport and culture now meet. 

 

Pharell’s adidas Pro Evo Is Running’s Fashion Moment Pharell’s adidas Pro Evo Is Running’s Fashion Moment

Weightless Form, Grounded Design

At 138 grams it is adidas’ lightest racing shoes to date. A rocker geometry and Lightstrike Pro foam drive energy return, while the translucent upper creates a look as weightless as the shoe itself

The “earth” colorway grounds the design with tones of land, ocean and sky, a reminder of the planet beneath every stride. 

What began on the track now lives everywhere else. The Pro Evo makes sure of it. 

INSTANT WIN OR LOSE(?) RAFFLE ENDED.